Cambridge Healthtech Institute’s 11th Annual

Patient Engagement, Enrollment and Retention through Communities and Technology

Empowering Participants and Optimizing their Journey to Improve Trial Design and Execution

March 3-4, 2021


I am pleased to announce CHI’s 11th Annual Patient Engagement, Enrollment and Retention through Communities and Technology being held March 3-4, 2021 at Rosen Shingle Creek in Orlando, FL. The gathering will be part of the 12th Annual Summit for Clinical Trials Operations Executives (SCOPE), a four-day cluster of events that attracted 2,200 leaders in clinical innovation, operations, and research in 2020. Topics to be discussed at the Patient Engagement, Enrollment and Retention through Communities and Technology conference include:


  • Choosing and integrating the new technologies that were "nice-to-haves" but are must-haves in the clinical research world post-COVID
  • The Digital Trial and Patient: Empowering patients through a fully digitalized experience
  • Mapping the clinical research journey to better design trials and connect to your customers -- learning from patients
  • Using effective interventions that combine multiple techniques in ALL locations to help patients manage under increasingly complex protocols
  • Developing and executing a digital strategy for engagement, enrollment, and retention
  • Promoting adherence and improving data integrity with existing trial sample size through proactive patient engagement
  • Improving the consent/e-consent process: Creating an interactive educational experience for prospective participants and caregivers
  • Harnessing new tech to locate, engage, learn from, enroll, and retain patients (mobile, wearables, online communities, influencers, ambient tech, and shared data)
  • Patient Engagement 2.0: Inspiring trial participation with patient engagement though design, tech, social, and advocacy
  • Developing a data-driven strategy for social media and participation in online communities: Understanding the data and interaction to enable the collation and practical application of big data
  • Join the new influencers: Engaging patient opinion leaders (POL), patient advocacy groups, influencers, social networks
  • Patient groups: The key to clinical research and successful clinical trials
  • Utilizing Social Listening for improved patient identification, understanding, and engagement
  • Virtual Trials, Remote Trials and Hybrid Trials…whatever works for the patient: Implementing truly patient-centric trials now, in the new COVID world
  • Measuring the effectiveness and costs of traditional and new media direct-to-patient outreach strategies: What is working? Where is the ROI?


Also, please check out the Participant Engagement Award in honor of Gerald “Jerry” Matczak, the SCOPE Scientific Symposium (SSS), and the Masters in Clinical Research Golf Tournament.


If you would like to submit a proposal to give a presentation at this meeting, please click here.


All proposals are subject to review by session chairpersons and/or the Scientific Advisory Committee to ensure the overall quality of the conference program. Additionally, as per Cambridge Healthtech Institute policy, a select number of vendors and consultants who provide products and services will be offered opportunities for podium presentation slots based on a variety of Corporate Sponsorships.


For more details on the conference, please contact:

Micah Lieberman

Executive Director, Conferences

Cambridge Healthtech Institute (CHI)

Phone: (+1) 541. 482.4709



For partnering and sponsorship information, please contact:

Companies A-O

Ilana Quigley

Senior Manager, Business Development

Cambridge Healthtech Institute (CHI)

Phone: (+1) 781.972.5457



Companies P-Z

Patty Rose

Senior Manager, Business Development

Cambridge Healthtech Institute (CHI)

Phone: (+1) 781.972.1349




Tuesday Evening, Wednesday Morning and Thursday Afternoon Plenary Keynotes Featuring:

SCOPE’s 2020 Participant Engagement Award, in Memory of Jerry Matczak
Patient Perspectives as an Input to Feasibility and Clinical Trial Design
Digital Trends that Are Changing Clinical Research
Health Literacy Throughout Drug Development – Why It Matters to Pharma and to Patients
Implementing an Innovation Methodology to Accelerate Clinical Trial Innovation within Your Organization

For more details on the Plenary Keynotes:
For more details on the Participant Engagement Award:


Concurrent breakout discussion groups are interactive, guided discussions hosted by a facilitator or set of co-facilitators to discuss some of the key issues presented earlier in the day’s sessions. Delegates will join a table of interest and become an active part of the discussion at hand. Bring your pharma, biotech, CRO, site, hospital or patient perspective to each of the discussions below. To get the most out of this interactive session and format please come prepared to share examples from your work, vet some ideas with your peers, be a part of group interrogation and problem solving, and, most importantly, participate in active idea sharing: